Citric acid
INCI Name: Citric Acid
In cosmetics, citric acid is widely used as an alpha-hydroxy acid (AHA) and pH adjuster. As an AHA, it gently exfoliates the skin by breaking down the bonds between dead skin cells, promoting smoother and more radiant skin. Citric acid is especially beneficial in products targeting uneven skin tone, fine lines, and dullness, as it encourages cell turnover.
Furthermore, it acts as a pH adjuster, helping to stabilize the formulation and maintain a pH level suitable for skin health. Citric acid can also provide antioxidant benefits, protecting the skin from environmental damage.
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Houttuynia cordata is a flowering plant native to Southeast Asia.
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It is a natural and sustainable excipient that enhances formula absorption and reduces skin oiliness.
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Antibacterial, anti-inflammatory, helps reduce acne and skin irritation.
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Great water binding agent, maintains the skin's hydration, elasticity, health, thus reducing wrinkles.
